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Social marketing innovation : new thinking in retailing
Holweg, Christina; Lienbacher, Eva - In: Journal of nonprofit & public sector marketing 23 (2011) 4, pp. 307-326
Persistent link: https://www.econbiz.de/10009411309
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Social entrepreneurship in nonprofit organizations : an empirical investigation of the synergy between social and business objectives
Zhang, David Di; Swanson, Lee A. - In: Journal of nonprofit & public sector marketing 25 (2013) 1, pp. 105-125
Persistent link: https://www.econbiz.de/10009738225
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Social enterprise and the capability approach : exploring how social enterprises are humanizing business
Weaver, Rasheda L. - In: Journal of nonprofit & public sector marketing 32 (2020) 5, pp. 427-452
Persistent link: https://www.econbiz.de/10012312836
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Responsible marketing : can social enterprises show the way?
Bandyopadhyay, Chinmoy; Ray, Subhasis - In: Journal of nonprofit & public sector marketing 31 (2019) 2, pp. 164-183
Persistent link: https://www.econbiz.de/10012200008
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Using websites to cultivate online relationships : the application of the stewardship concept in public benefit organizations
Olinski, Marian; Szamrowski, Piotr - In: Journal of nonprofit & public sector marketing 34 (2022) 2, pp. 149-176
Persistent link: https://www.econbiz.de/10013205205
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Recruiting and retaining older adult volunteers : implications for practice
Devaney, Carmel; Kearns, Noreen; Fives, Allyn; Canavan, John - In: Journal of nonprofit & public sector marketing 27 (2015) 4, pp. 331-350
Persistent link: https://www.econbiz.de/10011415475
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Creating knowledge : a review of research methods in three societal change approaches
Douglas, Heather - In: Journal of nonprofit & public sector marketing 20 (2008) 2, pp. 141-163
Persistent link: https://www.econbiz.de/10003779987
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The social entrepreneurship zone
Swanson, Lee A.; Zhang, David Di - In: Journal of nonprofit & public sector marketing 22 (2010) 2, pp. 71-88
Persistent link: https://www.econbiz.de/10003989295
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Social enterprises and the timing of conception : organizational identity tension, management, and marketing
Smith, Brett R.; Knapp, Joshua; Barr, Terri Feldman; … - In: Journal of nonprofit & public sector marketing 22 (2010) 2, pp. 108-134
Persistent link: https://www.econbiz.de/10003989302
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Young adult volunteers : recruitment appeals and other marketing considerations
Shields, Peggy O. - In: Journal of nonprofit & public sector marketing 21 (2009) 2, pp. 139-159
Persistent link: https://www.econbiz.de/10003856317