Ahmad, Alaeddin Mohammad Khalaf; Madi, Yasmeen; … - In: Journal of open innovation : technology, market, and … 6 (2020) 4/107, pp. 1-20
. Consequently, the researchers set about assessing KAP (Knowledge, Attitude and Practice) and its relationship with, and impact on …, green fashion innovation adoption among Jordanian companies. This work examined the relationship between the independent … variables, represented by KAP, and the dependent variable, which was Green Fashion Innovation Adoption in Jordan. A quantitative …