Crowdsourcing-asking an undefined group of external contributors to work on tasks-allows organizations to tap into the expertise of people around the world. Crowdsourcing is known to increase innovation and loyalty to brands, but many organizations struggle to leverage its potential, as our...

The type of organization design that I practice is strategic organization design. It has roots in Chandler's (1962) work which states, "Structure follows strategy." It applies to organizing at the enterprise, business unit, region, or functional levels. It is a top-down design methodology. The...