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~isPartOf:"Journal of promotion management : JPM"
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Special issue: country of origin effect : looking back and moving forward
Cheah, Isaac
(
ed.
);
Phau, Ian
(
ed.
);
Aiello, Gaetano
(
ed.
)
-
2018
Persistent link: https://www.econbiz.de/10011875311
Saved in:
2
Country of origin effect : looking back and moving forward
Cheah, Isaac
;
Phau, Ian
;
Aiello, Gaetano
- In:
Journal of promotion management : JPM
24
(
2018
)
3
,
pp. 293-294
Persistent link: https://www.econbiz.de/10011875410
Saved in:
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