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Entrepreneurship's relevance to marketing
Miles, Morgan P.; Crispin, Stuart; Kasouf, Chickery J. - In: Journal of research in marketing and entrepreneurship : JRME 13 (2011) 2, pp. 126-136
Persistent link: https://www.econbiz.de/10009507693
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Service dominant logic : implications at the marketing/entrepreneurship interface
Kasouf, Chickery J.; Darroch, Jenny; Hultman, Claes M.; … - In: Journal of research in marketing and entrepreneurship : JRME 10 (2008) 1, pp. 57-69
Persistent link: https://www.econbiz.de/10003949109
Cover Image
Service dominant logic : implications at the marketing/entrepreneurship interface
Kasouf, Chickery J.; Darroch, Jenny; Hultman, Claes M.; … - In: Journal of research in marketing and entrepreneurship : JRME 10 (2008) 1, pp. 57-69
Persistent link: https://www.econbiz.de/10009897773
Cover Image
Entrepreneurship's relevance to marketing
Miles, Morgan P.; Crispin, Stuart; Kasouf, Chickery J. - In: Journal of research in marketing and entrepreneurship : JRME 13 (2011) 2, pp. 126-136
Persistent link: https://www.econbiz.de/10009897796