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~isPartOf:"Journal of retailing"
~subject:"Consumer behaviour"
~subject:"Social web"
~subject:"Theory"
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Consumer behaviour
Social web
Theory
Konsumentenverhalten
318
Einzelhandel
139
Retail trade
139
Beziehungsmarketing
69
Relationship marketing
69
Online retailing
51
Online-Handel
51
Brand management
37
Markenführung
37
Preismanagement
37
Pricing strategy
37
Markenartikel
34
Brand
28
Distribution channel
28
Vertriebsweg
28
E-commerce
27
Electronic Commerce
27
Retailing
27
Sales promotion
27
Verkaufsförderung
27
Customer satisfaction
25
Kundenzufriedenheit
25
Dienstleistungsqualität
23
Service quality
23
Einzelhandelspreis
22
Retail price
22
Food retailing
21
Lebensmitteleinzelhandel
21
Marketing management
21
Marketingmanagement
21
Experiment
20
Ladengestaltung
20
Store design
20
Brand image
19
Markenimage
19
Internet marketing
18
Online-Marketing
18
Theorie
18
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10
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Article
317
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319
Aufsatz in Zeitschrift
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2
Collection of articles of several authors
2
Sammelwerk
2
Language
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English
319
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All
Grewal, Dhruv
15
Blut, Markus
6
Breugelmans, Els
6
Campo, Katia
6
Nordfält, Jens
6
Roggeveen, Anne L.
6
Verhoef, Peter C.
6
Burton, Scot
4
Monroe, Kent B.
4
Oppewal, Harmen
4
Patrick, Vanessa M.
4
Ratchford, Brian Thomas
4
Ruyter, Ko de
4
Ahlbom, Carl-Philip
3
Bearden, William O.
3
Bijmolt, Tammo H. A.
3
Biswas, Abhijit
3
Dass, Mayukh
3
Dekimpe, Marnik G.
3
Evanschitzky, Heiner
3
Gauri, Dinesh Kumar
3
Geyskens, Inge
3
Guha, Abhijit
3
Hardesty, David M.
3
Haruvy, Ernan
3
Howlett, Elizabeth
3
Inman, J. Jeffrey
3
Jha, Subhash
3
Jin, Liyin
3
Kukar-Kinney, Monika
3
Lamey, Lien
3
Lehmann, Donald R.
3
Ma, Yu
3
Mantrala, Murali K.
3
Melis, Kristina
3
Neslin, Scott A.
3
Noble, Stephanie M.
3
Popkowski Leszczyc, Peter T. L.
3
Reynolds, Kristy E.
3
Rudolph, Thomas
3
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Journal of retailing
Journal of business research : JBR
1,992
Journal of retailing and consumer services
1,933
International journal of consumer studies
761
International journal of hospitality management
724
Psychology & marketing
659
Journal of consumer research : JCR ; an interdisciplinary bimonthly
582
NBER working paper series
525
Working paper / National Bureau of Economic Research, Inc.
446
The journal of product & brand management
398
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
389
European Journal of Marketing
365
Journal of Consumer Marketing
365
The journal of brand management : an international journal
365
European journal of marketing : EJM
349
Management science : journal of the Institute for Operations Research and the Management Sciences
347
Journal of marketing research : JMR
344
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of international consumer marketing
321
Journal of travel and tourism marketing
320
Journal of marketing management : MM
309
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
306
Tourism management : research, policies, practice
303
Journal of marketing communications
302
SpringerLink / Bücher
302
Cogent business & management
298
Journal of marketing
296
Marketing letters : a journal of research in marketing
293
International journal of retail & distribution management
292
The international review of retail, distribution and consumer research
292
Journal of fashion marketing and management
289
Journal of the Academy of Marketing Science
286
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
279
Marketing intelligence & planning
278
Technological forecasting & social change : an international journal
267
Young consumers : insight and ideas for responsible marketers
267
International journal of contemporary hospitality management
262
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ECONIS (ZBW)
319
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1
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319
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1
The effects of discount location and frame on consumers' price estimates
DelVecchio, Devon
;
Lakshmanan, Arun
;
Krishnan, H. Shanker
- In:
Journal of retailing
85
(
2009
)
3
,
pp. 336-346
Persistent link: https://www.econbiz.de/10003892372
Saved in:
2
Consumer responses to characteristics of price-matching guarantees: the moderating role of price consciousness
Kukar-Kinney, Monika
;
Walters, Rockney G.
;
MacKenzie, …
- In:
Journal of retailing
83
(
2007
)
2
,
pp. 211-221
Persistent link: https://www.econbiz.de/10003452392
Saved in:
3
The impact of store-price signals on consumer search and store evaluation
Ho, Hillbun
;
Ganesan, Shankar
;
Oppewal, Harmen
- In:
Journal of retailing
87
(
2011
)
2
,
pp. 127-141
Persistent link: https://www.econbiz.de/10009240268
Saved in:
4
It's not all relative : the effects of mental and physical positioning of comparative prices on absolute versus relative discount assessment
Choi, Pilsik
;
Coulter, Keith S.
- In:
Journal of retailing
88
(
2012
)
4
,
pp. 512-527
Persistent link: https://www.econbiz.de/10009707153
Saved in:
5
Sometimes "fee" is better than "free" : token promotional pricing and consumer reactions to price promotion offering product upgrades
Mao, Wen
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 173-184
Persistent link: https://www.econbiz.de/10011505004
Saved in:
6
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013256051
Saved in:
7
Consumer reactance to promotional favors
Bertini, Marco
;
Aydinli, Aylin
- In:
Journal of retailing
96
(
2020
)
4
,
pp. 578-589
Persistent link: https://www.econbiz.de/10012495496
Saved in:
8
Are low price and price matching guarantees equivalent? : the effects of different price guarantees on consumers' evaluations
Verma, Swati
;
Guha, Abhijit
;
Biswas, Abhijit
;
Grewal, Dhruv
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 99-108
Persistent link: https://www.econbiz.de/10012130013
Saved in:
9
Decomposing cross-channel advertising support of retailer price promotions
Maier, Erik
;
Dost, Florian
- In:
Journal of retailing
100
(
2024
)
3
,
pp. 362-381
Persistent link: https://www.econbiz.de/10015065321
Saved in:
10
Digital signage for promoting price discounts : first insights into customer spending on distant and nearby discounted products
Nanni, Anastasia
;
Ordanini, Andrea
- In:
Journal of retailing
100
(
2024
)
2
,
pp. 186-198
Persistent link: https://www.econbiz.de/10015065152
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