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Sherwood, Henry F. - In: Journal of retailing 37 (1961/62), pp. 9-16

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Sanders, Donald H. - In: Journal of retailing 42 (1966) 1, pp. 13-17,61

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Stern, Lousi W.; Craig, C. Samuel - In: Journal of retailing 47 (1971/72) 2, pp. 73-86,91

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McConaughy, David H. - In: Journal of retailing 46 (1970) 1, pp. 3-19

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Ellsworth, T. D.; Benjamin, Dolores; Radolf, Herman - In: Journal of retailing 33 (1957) 3, pp. 109-118,164

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Enis, Ben M.; Paul, Gordon W. - In: Journal of retailing 46 (1970) 3, pp. 42-56

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Padgett, Dan; Mulvey, Michael S. - In: Journal of retailing 83 (2007) 4, pp. 375-391

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Manning, Kenneth C.; Sprott, David E. - In: Journal of retailing 83 (2007) 4, pp. 411-421

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Krafft, Manfred; Goetz, Oliver; Mantrala, Murali K.; … - In: Journal of retailing 91 (2015) 4, pp. 569-585

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MacKenzie, Scott B.; Podsakoff, Philip M. - In: Journal of retailing 88 (2012) 4, pp. 542-555

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