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The impact of category captainship on the breadth and appeal of a retailer's assortment
Kurtuluş, Mümin
;
Ülkü, Sezer
;
Dotson, Jeffrey P.
; …
- In:
Journal of retailing
90
(
2014
)
3
,
pp. 379-392
Persistent link: https://www.econbiz.de/10010408217
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