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Rethinking the bottom of the pyramid : towards a new marketing mix
Purohit, Sonal; Paul, Justin; Mishra, Rikee - In: Journal of retailing and consumer services 58 (2021), pp. 1-14
Persistent link: https://www.econbiz.de/10012430641
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The impact of a wife's budgetary and romantic attitudes towards luxury goods on their self-purchases and purchases made for them by their husbands
Kaefer, Frederick; Heilman, Carrie M.; Ramenofsky, Samuel D. - In: Journal of retailing and consumer services 19 (2012) 3, pp. 297-303
Persistent link: https://www.econbiz.de/10009541356
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Enrichment for retail businesses : how female entrepreneurs and masculine traits enhance business success
Moudrý, Dann Vít; Thaichon, Park - In: Journal of retailing and consumer services 54 (2020), pp. 1-12
Persistent link: https://www.econbiz.de/10012238371
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Exploring the role played by entrepreneurial self-efficacy among women entrepreneurs in tourism sector
Madawala, Kalani; Foroudi, Pantea; Palazzo, Maria - In: Journal of retailing and consumer services 74 (2023), pp. 1-16
Persistent link: https://www.econbiz.de/10014364030
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A segmentation study of Israeli mall customers
Gilboa, Shaked - In: Journal of retailing and consumer services 16 (2009) 2, pp. 135-144
Persistent link: https://www.econbiz.de/10003837512
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Consumers' channel choice for university-licensed products : exploring factors of consumer acceptance with social identification
Yang, Sujin; Park, Jungkun; Park, Jihye - In: Journal of retailing and consumer services 14 (2007) 3, pp. 165-174
Persistent link: https://www.econbiz.de/10003458641
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Four generations of mall visitors in Israel : a study of mall activities, visiting patterns, and products purchased
Gilboa, Shaked; Vilnai-Yavetz, Iris - In: Journal of retailing and consumer services 17 (2010) 6, pp. 501-511
Persistent link: https://www.econbiz.de/10008696001
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Fashion retailing and the bottom line : the effects of generational cohorts, gender, fashion fanship, attitudes and impulse buying on fashion expenditure
Pentecost, Robin; Andrews, Lynda - In: Journal of retailing and consumer services 17 (2010) 1, pp. 43-52
Persistent link: https://www.econbiz.de/10003938056
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A segmentation study of pedestrian weekend activity patterns in a central business district
Saarloos, Dick; Joh, Chang-hyeon; Zhang, Junying; … - In: Journal of retailing and consumer services 17 (2010) 2, pp. 119-129
Persistent link: https://www.econbiz.de/10003956363
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Influence of demographics, psychographics, shopping orientation, mall shopping attitude and purchase patterns on mall patronage in India
Kuruvilla, Shelja Jose; Joshi, Nishank - In: Journal of retailing and consumer services 17 (2010) 4, pp. 259-269
Persistent link: https://www.econbiz.de/10003989684