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Understanding consumers' in-store visual perception : the influence of package design features on visual attention
Clement, Jesper; Kristensen, Tore; Grønhaug, Kjell - In: Journal of retailing and consumer services 20 (2013) 2, pp. 234-239
Persistent link: https://www.econbiz.de/10009734248
Cover Image
Understanding consumers' in-store visual perception: The influence of package design features on visual attention
Clement, Jesper; Kristensen, Tore; Grønhaug, Kjell - In: Journal of retailing and consumer services 20 (2013) 2, pp. 234-239
Persistent link: https://www.econbiz.de/10010088292