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~isPartOf:"Journal of retailing and consumer services"
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Brand image
243
Markenimage
243
Consumer behaviour
224
Konsumentenverhalten
224
Brand management
163
Markenführung
163
Brand
92
Markenartikel
91
Beziehungsmarketing
68
Relationship marketing
68
Einzelhandel
45
Retail trade
45
Social Web
33
Social web
33
Customer satisfaction
27
Kundenzufriedenheit
27
Internet marketing
26
Online-Marketing
26
Online retailing
25
Online-Handel
25
Luxury goods
22
Luxusgüter
22
Brand loyalty
19
Markentreue
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Advertising effects
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Confidence
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Handelsmarke
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Store brand
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Vertrauen
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Werbewirkung
16
Corporate reputation
15
Designation of origin
15
Dienstleistungsqualität
15
Firmenimage
15
Herkunftsbezeichnung
15
Service quality
15
E-commerce
14
Electronic Commerce
14
Brand equity
13
Viral marketing
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English
244
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Lombart, Cindy
5
Louis, Didier
4
Loureiro, Sandra Maria Correia
4
Park, Jungkun
4
Baumann, Chris
3
Dawes, John
3
Japutra, Arnold
3
Kumar, Vikas
3
Laroche, Michel
3
Liu, Chih-Hsing
3
Ngo, Liem Viet
3
Prentice, Catherine
3
Richard, Marie-Odile
3
Tran, Trang P.
3
Anesbury, Zachary
2
Anselmsson, Johan
2
Burt, Steven
2
Byun, Sang-Eun
2
Casidy, Riza
2
Cheah, Isaac
2
Chi, Ting
2
Cliquet, Gérard
2
Cuny, Caroline
2
Das, Gopal
2
Daucé, Bruno
2
Dhir, Amandeep
2
Dwivedi, Abhishek
2
Ekinci, Yuksel
2
Errajaa, Karim
2
Eugene Cheng-xi Aw
2
Fazal-e-Hasan, Syed
2
Grace, Debra
2
Hair, Joseph F.
2
Hamin, Hamin
2
Hyun, Hyowon
2
Kaur, Puneet
2
Kaushal, Vikrant
2
Khan, Imran
2
Konuk, Faruk Anıl
2
Kumar, Jitender
2
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Journal of retailing and consumer services
Journal of business research : JBR
487
The journal of brand management : an international journal
341
The journal of product & brand management
307
Psychology & marketing
135
European journal of marketing : EJM
107
Asia Pacific journal of marketing and logistics
106
Tourism management : research, policies, practice
101
Journal of travel and tourism marketing
100
SpringerLink / Bücher
94
Journal of marketing communications
90
Marketing intelligence & planning
80
International journal of hospitality management
79
Journal of international consumer marketing
74
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
73
Journal of strategic marketing
72
The journal of consumer marketing
71
Journal "Region: Economics and Sociology"
70
TERRA ECONOMICUS
69
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
67
International marketing review
66
Journal of Product & Brand Management
66
Industrial marketing management : the international journal for industrial and high-tech firms
65
Journal of global marketing
64
Journal of marketing
63
Journal of marketing management : MM
62
Journal of the Academy of Marketing Science
61
Marketing letters : a journal of research in marketing
61
Cogent business & management
58
Journal of consumer research : JCR ; an interdisciplinary bimonthly
54
Journal of fashion marketing and management
54
Бизнес Информ
54
Journal of promotion management : innovations in planning and applied research
53
The IUP journal of brand management : IJBRM
53
International journal of consumer studies
50
International journal of internet marketing and advertising : IJIMA
48
International journal of advertising : the quarterly review of marketing communications
47
Journal of Islamic marketing
47
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
47
Journal of promotion management : JPM
47
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ECONIS (ZBW)
244
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1
Impact of the link between individuals and their
region
on the customer-regional brand relationship
Charton-Vachet, Florence
;
Lombart, Cindy
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 170-187
Persistent link: https://www.econbiz.de/10011883189
Saved in:
2
The effect of distribution channel diversification of foreign luxury fashion brands on consumers' brand value and loyalty in the Korean market
Kim, Mijeong
;
Kim, Sookhyun
;
Lee, Yuri
- In:
Journal of retailing and consumer services
17
(
2010
)
4
,
pp. 286-293
Persistent link: https://www.econbiz.de/10003989690
Saved in:
3
Brand equity dilution through negative online word-of-mouth communication
Bambauer-Sachse, Silke
;
Mangold, Sabrina
- In:
Journal of retailing and consumer services
18
(
2011
)
1
,
pp. 38-45
Persistent link: https://www.econbiz.de/10008839782
Saved in:
4
The effects of brand credibility on customer loyalty
Sweeney, Jill
;
Swait, Joffre
- In:
Journal of retailing and consumer services
15
(
2008
)
3
,
pp. 179-193
Persistent link: https://www.econbiz.de/10003699454
Saved in:
5
The relationship between store image and store brand equity : a conceptual framework and evidence from hypermarkets
Beristain, Jose Juan
;
Zorilla, Pilar
- In:
Journal of retailing and consumer services
18
(
2011
)
6
,
pp. 562-574
Persistent link: https://www.econbiz.de/10009375615
Saved in:
6
Shopping events, shopping enjoyment, and consumers’ attitudes toward retail brands : an empirical examination
Leischnig, Alexander
;
Schwertfeger, Marko
; …
- In:
Journal of retailing and consumer services
18
(
2011
)
3
,
pp. 218-223
Persistent link: https://www.econbiz.de/10009158887
Saved in:
7
Retail brand equity : conceptualization and measurement
Jara, Magali
;
Cliquet, Gérard
- In:
Journal of retailing and consumer services
19
(
2012
)
1
,
pp. 140-149
Persistent link: https://www.econbiz.de/10009507880
Saved in:
8
Retail shopping lists : reassessment and new insights
Schmidt, Marcus
- In:
Journal of retailing and consumer services
19
(
2012
)
1
,
pp. 36-44
Persistent link: https://www.econbiz.de/10009507907
Saved in:
9
The influence of relationship marketing orientation on brand equity in banks
Yoganathan, Dhanushanthini
;
Jebrajakrithy, Charles
; …
- In:
Journal of retailing and consumer services
26
(
2015
),
pp. 14-22
Persistent link: https://www.econbiz.de/10011347849
Saved in:
10
Antecedents of tourism destination reputation : the mediating role of familiarity
Marinao Artigas, Enrique
;
Vilches-Montero, Sonia
; …
- In:
Journal of retailing and consumer services
26
(
2015
),
pp. 147-152
Persistent link: https://www.econbiz.de/10011348310
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