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The effects of benefit-driven commitment on usage of social media for shopping and positive word-of-mouth
Ryu, Sann; Park, Jungkun - In: Journal of retailing and consumer services 55 (2020), pp. 1-9
Persistent link: https://www.econbiz.de/10012268993
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Has the COVID-19 pandemic changed the influence of word-of-mouth on purchasing decisions?
Byun, Kate Jeonghee; Park, Jimi; Yoo, Shijin; Cho, Minhee - In: Journal of retailing and consumer services 74 (2023), pp. 1-9
Persistent link: https://www.econbiz.de/10014364470
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Driving marketing outcomes through social media-based customer engagement
Kulikovskaja, Viktorija; Hubert, Marco; Grunert, Klaus G.; … - In: Journal of retailing and consumer services 74 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014365051
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How close do we feel to virtual product to make a purchase decision? : impact of perceived proximity to virtual product and temporal purchase intention
Poushneh, Atieh - In: Journal of retailing and consumer services 63 (2021), pp. 1-9
Persistent link: https://www.econbiz.de/10012665918
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Changes and determinants of consumer shopping behavior in e-commerce and social media product Muslimah
Nofrizal; Juju, Undang; Sucherly; Arizal N; Waldelmi, Idel - In: Journal of retailing and consumer services 70 (2023), pp. 1-11
Persistent link: https://www.econbiz.de/10014236947
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Investigating the link between innovation and mainstream adoption : how to identify consumer trends
Cloughton, Carol - In: Journal of retailing and consumer services 55 (2020), pp. 1-8
Persistent link: https://www.econbiz.de/10012269085
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Shopping for fun or shopping to buy : is it different online and offline?
Scarpi, Daniele; Pizzi, Gabriele; Visentink, Marco - In: Journal of retailing and consumer services 21 (2014) 3, pp. 258-267
Persistent link: https://www.econbiz.de/10010348760
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Dimensions and outcomes of experience quality in tourism : the case of Port wine cellars
Fernandes, Teresa; Cruz, Mariana - In: Journal of retailing and consumer services 31 (2016), pp. 371-379
Persistent link: https://www.econbiz.de/10011529013
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Merely asking the customer to recommend has an impact on word-of-mouth activity
Söderlund, Magnus; Mattsson, Jan - In: Journal of retailing and consumer services 27 (2015), pp. 80-89
Persistent link: https://www.econbiz.de/10011388078
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Linking atmospherics to shopping outcomes : the role of the desire to stay
Elmashhara, Maher Georges; Soares, Ana - In: Journal of retailing and consumer services 64 (2022), pp. 1-10
Persistent link: https://www.econbiz.de/10013209447