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~isPartOf:"Journal of retailing and consumer services"
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Journal of retailing and consumer services
Working paper / Indian Institute of Management, Ahmedabad
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Journal of personal selling & sales management : JPSSM
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Indian Institute of Management Ahmedabad, Working Paper No. 2020-05-02 & Insolvency and Bankruptcy Board of India Research Initiative RP-01/2020
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Published by University of Pennsylvania Asian Law Review, Vol. 15, No. 2, 2020
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Can I surprise myself? : a conceptual framework of surprise self-gifting among consumers
Gupta, Aditya
;
Eilert, Meike
;
Gentry, James W.
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012238310
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