//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of retailing and consumer services"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Can you feel the advertisement...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
1,930
Konsumentenverhalten
1,929
Einzelhandel
479
Retail trade
479
Relationship marketing
475
Beziehungsmarketing
474
Online retailing
341
Online-Handel
341
Customer satisfaction
322
Kundenzufriedenheit
322
Brand management
256
Markenführung
256
Dienstleistungsqualität
237
Service quality
237
Brand image
224
Markenimage
224
Social Web
190
Social web
190
Internet marketing
183
Online-Marketing
182
E-commerce
162
Electronic Commerce
161
Emotion
155
Brand
152
Markenartikel
149
Viral marketing
109
Virales Marketing
109
Confidence
106
Vertrauen
106
Food retailing
103
Lebensmitteleinzelhandel
103
Advertising effects
85
Werbewirkung
85
Distribution channel
83
Vertriebsweg
83
Innovation adoption
80
Luxury goods
80
Luxusgüter
80
Innovationsakzeptanz
79
USA
74
more ...
less ...
Online availability
All
Undetermined
1,601
Free
18
Type of publication
All
Article
2,014
Book / Working Paper
3
Type of publication (narrower categories)
All
Article in journal
2,017
Aufsatz in Zeitschrift
2,017
Conference paper
7
Konferenzbeitrag
7
Collection of articles of several authors
3
Sammelwerk
3
Aufsatzsammlung
1
Case study
1
Conference proceedings
1
Fallstudie
1
Konferenzschrift
1
more ...
less ...
Language
All
English
2,017
Author
All
Park, Jungkun
19
Prentice, Catherine
19
Septianto, Felix
18
Thaichon, Park
15
Dhir, Amandeep
14
Jebarajakirthy, Charles
13
Paul, Justin
13
Dwivedi, Yogesh Kumar
12
Lombart, Cindy
12
Pantano, Eleonora
11
Rana, Nripendra P.
11
Kaur, Puneet
10
Klaus, Philipp
10
Mortimer, Gary
10
Otterbring, Tobias
10
Baier, Daniel
9
Ladhari, Riadh
9
Sands, Sean
9
Talwar, Shalini
9
Agag, Gomaa
8
Chebat, Jean-Charles
8
Gázquez-Abad, Juan Carlos
8
Hollebeek, Linda D.
8
Louis, Didier
8
Loureiro, Sandra Maria Correia
8
Ngo, Liem Viet
8
Quach, Sara
8
Souiden, Nizar
8
Söderlund, Magnus
8
Borges, Adilson
7
Duan, Yongrui
7
Elms, Jonathan
7
Gilboa, Shaked
7
Hyun, Hyowon
7
Khan, Imran
7
Kumar, Sushant
7
Mehrotra, Ankit
7
Northey, Gavin
7
Trinh, Giang
7
Wästlund, Erik
7
more ...
less ...
Institution
All
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
Published in...
All
Journal of retailing and consumer services
Journal of business research : JBR
2,285
International journal of hospitality management
863
International journal of consumer studies
776
Psychology & marketing
774
Journal of consumer research : JCR ; an interdisciplinary bimonthly
631
NBER working paper series
611
SpringerLink / Bücher
550
Journal of advertising research
523
European Journal of Marketing
510
Working paper / National Bureau of Economic Research, Inc.
503
Journal of Consumer Marketing
478
Management science : journal of the Institute for Operations Research and the Management Sciences
448
NBER Working Paper
447
European journal of marketing : EJM
435
Journal of marketing research : JMR
429
Tourism management : research, policies, practice
416
Asia Pacific journal of marketing and logistics
414
Journal of marketing communications
413
The journal of product & brand management
413
Journal of marketing
380
Journal of travel and tourism marketing
378
The journal of brand management : an international journal
377
Journal of business ethics : JOBE
376
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
370
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
367
Journal of marketing management : MM
365
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
360
Journal of international consumer marketing
343
Marketing letters : a journal of research in marketing
342
Cogent business & management
340
Journal of retailing
340
Journal of advertising : official publication of the American Academy of Advertising
339
International journal of advertising : the quarterly review of marketing communications
331
Technological forecasting & social change : an international journal
331
Journal of the Academy of Marketing Science
327
International journal of advertising : the review of marketing communications
316
International journal of internet marketing and advertising : IJIMA
314
International journal of contemporary hospitality management
308
Journal of consumer behaviour : an international research review
308
more ...
less ...
Source
All
ECONIS (ZBW)
2,017
Showing
1
-
10
of
2,017
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Relax your fear : the role of autonomous sensory meridian response (
ASMR
) in green
advertising
Suci, Afred
;
Wang, Hui-Chih
;
Doong, Her-Sen
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014371794
Saved in:
2
Multichannel personalization : identifying consumer preferences for product recommendations in advertisements across different media channels
Schreiner, Timo
;
Rese, Alexandra
;
Baier, Daniel
- In:
Journal of retailing and consumer services
48
(
2019
),
pp. 87-99
Persistent link: https://www.econbiz.de/10012001284
Saved in:
3
Advertisements on Facebook : identifying the persuasive elements in the development of positive attitudes in consumers
Shareef, Mahmud Akhter
;
Mukerji, Bhasker
;
Alryalat, …
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 258-268
Persistent link: https://www.econbiz.de/10011883212
Saved in:
4
When I feel invaded, I will avoid it : the effect of
advertising
invasiveness on consumers’ avoidance of social media
advertising
Niu, Xingchen
;
Wang, Xuequn
;
Liu, Zilong
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012431592
Saved in:
5
The role of interactivity from Instagram advertisements in shaping young female fashion consumers' perceived value and behavioral intentions
Kim, Kyuree
;
Chung, Te-Lin Doreen
;
Fiore, Ann Marie
- In:
Journal of retailing and consumer services
70
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014239877
Saved in:
6
Exploring the factors influencing consumer engagement behavior regarding short-form video
advertising
: a big data perspective
Xiao, Lin
;
Li, Xiaofeng
;
Zhang, Yucheng
- In:
Journal of retailing and consumer services
70
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014240307
Saved in:
7
Social commerce
advertising
avoidance and shopping cart abandonment : a fs/QCA analysis of German consumers
Khan, Asad
;
Sajad Rezaei
;
Naser Valaei
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013364454
Saved in:
8
Attention marketing in fragmented entertainment : how
advertising
embedding influences purchase decision in short-form video apps
Yin, Xicheng
;
Li, Jing
;
Si, Hongyun
;
Wu, Peng
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014460820
Saved in:
9
Inclusive
advertising
featuring disability on instagram : effect on consumer well-being, brand engagement, and purchase intention
Qayyum, Abdul
;
Jamil, Raja Ahmed
;
Shah, Adnan Muhammad
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014373268
Saved in:
10
Investigating the impact of brand vs cause interaction on cause related advertisements
Jublee, Daniel Inbaraj
;
Kasilingam, Dharun Lingam
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014373354
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->