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~isPartOf:"Journal of revenue and pricing management"
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Journal of revenue and pricing management
Innovation in pricing : contemporary theories and best practices
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Quantified value first, then price : realizing the positive impact of a value pricing strategy
Snelgrove, Todd
- In:
Journal of revenue and pricing management
17
(
2018
)
1
,
pp. 41-44
Persistent link: https://www.econbiz.de/10011875206
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Value pricing when you understand your customers: Total cost of ownership – Past, present and future
Snelgrove, Todd
- In:
Journal of revenue and pricing management
11
(
2012
)
1
,
pp. 76-81
Persistent link: https://www.econbiz.de/10009816279
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