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~isPartOf:"Journal of service management"
~person:"Bruhn, Manfred"
~person:"Kowalkowski, Christian"
~subject:"Manufacturing industries"
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Bruhn, Manfred
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Journal of service management
Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of Business & Industrial Marketing
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The journal of business & industrial marketing
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Asia Pacific journal of marketing and logistics
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International journal of services technology and management
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Journal of Service Management
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The risks of providing
services
: differential risk effects of the service-development strategies of customisation, bundling, and range
Nordin, Fredrik
;
Kindström, Daniel
;
Kowalkowski, Christian
- In:
Journal of service management
22
(
2011
)
3
,
pp. 390-408
Persistent link: https://www.econbiz.de/10009239535
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