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~isPartOf:"Journal of service management"
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Journal of service management
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
31
Working paper / Studiecentrum Toegepaste Economie, Universiteit Antwerpen, Rijksuniversitair Centrum Antwerpen, Faculteit Toegepaste Economische Wetenschappen
18
International journal of advertising : the quarterly review of marketing communications
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Economisch en sociaal tijdschrift : een driemaandelijke uitgave van de Universitaire Faculteiten Sint-Ignatius te Antwerpen
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Journal of marketing communications
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7
Journal of advertising : official publication of the American Academy of Advertising
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Journal of Business Research
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
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International journal of advertising : the review of marketing communications
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International journal of market research : JMRS ; the journal of the Market Research Society
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International marketing review
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Journal of electronic commerce research : JECR
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The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
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Belgian journal of operations research, statistics and computer science
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Journal of advertising research
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Journal of business ethics : JOBE
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Studiecentrum Toegepaste Economie / Studiecentrum Toegepaste Economie, Universiteit Antwerpen, Rijksuniversitair Centrum Antwerpen, Faculteit Toegepaste Economische Wetenschappen
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The SAGE handbook of marketing ethics
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The journal of brand management : an international journal
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Young consumers : insight and ideas for responsible marketers
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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"We(b)care" : how review set balance moderates the appropriate response strategy to negative online reviews
Dens, Nathalie
;
Pelsmacker, Patrick de
;
Purnawirawan, …
- In:
Journal of service management
26
(
2015
)
3
,
pp. 486-515
Persistent link: https://www.econbiz.de/10011389108
Saved in:
2
Guest editorial: opportunities and challenges at the crossroads of communication and services
Lievens, Annouk
;
Neijens, Peter
;
Pelsmacker, Patrick de
- In:
Journal of service management
33
(
2022
)
4/5
,
pp. 497-506
Persistent link: https://www.econbiz.de/10013325666
Saved in:
3
Special issue: opportunities and challenges at the crossroads of communication and services
Lievens, Annouk
(
ed.
);
Neijens, Peter
(
ed.
); …
-
2022
Persistent link: https://www.econbiz.de/10013325690
Saved in:
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