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Beziehungsmarketing
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Journal of strategic marketing
Journal of business research : JBR
30
Journal of Business Research
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Industrial marketing management : the international journal for industrial and high-tech firms
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Marketing management : a quarterly business management publication of the American Marketing Association
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Effects of relationship benefits and relationship proneness on relationship outcomes : a three-country comparison
Wei, Yujie
;
MacIntyre, Faye S.
;
Soparnot, Richard
- In:
Journal of strategic marketing
23
(
2015
)
5
,
pp. 436-456
Persistent link: https://www.econbiz.de/10011479434
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A retrospective of the Journal of Strategic Marketing from 1993 to 2019 using bibliometric analysis
Donthu, Naveen
;
Kumar, Satish
;
Paul, Justin
;
Pattnaik, …
- In:
Journal of strategic marketing
30
(
2022
)
3
,
pp. 239-259
Persistent link: https://www.econbiz.de/10013283983
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