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Marktforschung
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Journal of the Academy of Marketing Science
Journal of marketing research : JMR
447
Journal of marketing
206
Jahrbuch der Absatz- und Verbrauchsforschung
166
Journal of business research : JBR
161
Overseas business reports : OBR
155
SpringerLink / Bücher
109
International journal of market research : JMRS ; the journal of the Market Research Society
101
Journal of retailing
94
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
93
Europäische Hochschulschriften / 5
90
Esomar congress
84
Journal of advertising research
84
Management science : journal of the Institute for Operations Research and the Management Sciences
74
Qualitative market research : an international journal
73
Marketing : ZFP ; journal of research and management
71
Der Marktforscher : Marktforschung, Absatzforschung, Werbeforschung, Verbrauchsforschung
67
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
60
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
58
The American economic review
57
European marketing research review
55
Journal of business economics : JBE
54
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
52
The journal of business : B
51
Gabler Edition Wissenschaft
47
Qualitative Marktforschung : Konzepte - Methoden - Analysen
47
Business horizons
46
Harvard business review : HBR
46
Journal of marketing management : MM
46
Journal of the Market Research Society : JMRS
45
Marketing letters : a journal of research in marketing
45
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
45
Die Betriebswirtschaft : DBW
41
International journal of market research
38
Journal of consumer affairs : official publication of the American Council on Consumer Interests
38
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
36
Journal of consumer behaviour : an international research review
35
Journal of economic psychology : research in economic psychology and behavioral economics
34
Springer eBook Collection
34
American journal of agricultural economics
33
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ECONIS (ZBW)
91
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1
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91
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1
The surpluses and shortages in consumer behavior theory and research
Sheth, Jagdish N.
- In:
Journal of the Academy of Marketing Science
7
(
1979
)
4
,
pp. 414-427
Persistent link: https://www.econbiz.de/10002825123
Saved in:
2
The structure of consumers' satisfaction : crossproduct comparisons
Maddox, R. Neil
- In:
Journal of the Academy of Marketing Science
10
(
1982
)
1/2
,
pp. 37-53
Persistent link: https://www.econbiz.de/10002425594
Saved in:
3
An empirical test of the causative Markov model of consumer behavior
Kesavan, Ram
- In:
Journal of the Academy of Marketing Science
10
(
1982
)
4
,
pp. 438-456
Persistent link: https://www.econbiz.de/10002192157
Saved in:
4
Does innate consumer innovativeness relate to new product/service adoption behavior? : the intervening role of social learning via vicarious innovativeness
Im, Subin
;
Mason, Charlotte H.
;
Houston, Mark B.
- In:
Journal of the Academy of Marketing Science
35
(
2007
)
1
,
pp. 63-75
Persistent link: https://www.econbiz.de/10003485138
Saved in:
5
Social class and consumer behavior : a review for the 70's
Berkman, Harold W.
;
Gilson, Christopher C.
- In:
Journal of the Academy of Marketing Science
4
(
1976
)
3
,
pp. 644-657
Persistent link: https://www.econbiz.de/10001897430
Saved in:
6
Consumer satisfaction : Concept and measurement
Czepiel, John A.
;
Rosenberg, Larry J.
- In:
Journal of the Academy of Marketing Science
5
(
1977
)
4
,
pp. 403-411
Persistent link: https://www.econbiz.de/10002055099
Saved in:
7
Consumer involvement retail store positioning
Arora, Raj
- In:
Journal of the Academy of Marketing Science
10
(
1982
)
1/2
,
pp. 109-124
Persistent link: https://www.econbiz.de/10001913794
Saved in:
8
Leisure and consumer behavior
Hawes, Douglass K.
- In:
Journal of the Academy of Marketing Science
7
(
1979
)
4
,
pp. 391-403
Persistent link: https://www.econbiz.de/10002744789
Saved in:
9
The role of expectations in the determination of consumer satisfaction
Prakash, Ved
;
Lounsbury, John W.
- In:
Journal of the Academy of Marketing Science
12
(
1984
)
3
,
pp. 1-17
Persistent link: https://www.econbiz.de/10002664410
Saved in:
10
Multi-stage information processing behavior : an experimental investigation
Malhotra, Naresh K.
- In:
Journal of the Academy of Marketing Science
10
(
1982
)
1/2
,
pp. 54-71
Persistent link: https://www.econbiz.de/10002422135
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