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~isPartOf:"Journal of the Academy of Marketing Science"
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Journal of the Academy of Marketing Science
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Utilizing customer knowledge in innovation : antecedents and impact of customer involvement on new product performance
Cui, Anna Shaojie
;
Wu, Fang
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
4
,
pp. 516-538
Persistent link: https://www.econbiz.de/10011563229
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An Analysis of E-Business Adoption and its Impact on Business Performance
Wu, Fang
;
Mahajan, Vijay
;
Balasubramanian, Sridhar
- In:
Journal of the Academy of Marketing Science
31
(
2003
)
4
,
pp. 425-447
Persistent link: https://www.econbiz.de/10006150955
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