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The ubiquity of scarcity
Belk, Russell W.; Das, Gopal; Jain, Shailendra Pratap - In: Journal of the Academy of Marketing Science 51 (2023) 6, pp. 1191-1196
Persistent link: https://www.econbiz.de/10014446546
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Scarcity: consumer, firm, and societal dimensions and perspectives
Belk, Russell W. (ed.); Das, Gopal (ed.);  … - 2023
Persistent link: https://www.econbiz.de/10014446698
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Materialism, Status Signaling, and Product Satisfaction
Wang, Jeff; Wallendorf, Melanie - In: Journal of the Academy of Marketing Science 34 (2006) 4, pp. 494-505
Persistent link: https://www.econbiz.de/10007278683