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Applications and Case Studies - Overcoming Scale Usage Heterogeneity: A Bayesian Hierarchical Approach
Rossi, Peter E.; Gilula, Zvj; Allenby, Greg M. - In: Journal of the American Statistical Association : JASA 96 (2001) 453, pp. 20-31
Persistent link: https://www.econbiz.de/10006621334
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General - Statistics and Marketing
Rossi, Peter E.; Allenby, Greg M. - In: Journal of the American Statistical Association : JASA 95 (2000) 450, pp. 635-637
Persistent link: https://www.econbiz.de/10006623999
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Applications and Case Studies - A Dynamic Model of Purchase Timing With Application to Direct Marketing
Allenby, Greg M.; Leone, Robert P.; Jen, Lichung - In: Journal of the American Statistical Association : JASA 94 (1999) 446, pp. 365-374
Persistent link: https://www.econbiz.de/10006626742
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Modeling Household Purchase Behavior With Logistic Normal Regression
Allenby, Greg M.; Lenk, Peter J. - In: Journal of the American Statistical Association : JASA 89 (1994) 428, pp. 1218-1231
Persistent link: https://www.econbiz.de/10006636520