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~isPartOf:"Journal of travel research : a quarterly publication of the Travel and Tourism Research Association"
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
Tourism management perspectives : TMP
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The effect of message consistency and destination-positioning brand strategy type on consumer-based destination brand equity
Castañeda García, J. Alberto
;
Frías-Jamilena, D. M.
; …
- In:
Journal of travel research : a quarterly publication of …
59
(
2020
)
8
,
pp. 1447-1463
Persistent link: https://www.econbiz.de/10012310013
Saved in:
2
Overall perceived value of a tourism service delivered via different media : a cross-cultural perspective
Sabiote-Ortiz, Carmen M.
;
Frías-Jamilena, Dolores M.
; …
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
1
,
pp. 34-51
Persistent link: https://www.econbiz.de/10011427731
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