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Marketing management
3
Marketingmanagement
3
Distribution channel
2
Vertriebsweg
2
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1
Entscheidung
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Market research
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Marktforschung
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Coughlan, Anne T.
3
Iacobucci, Dawn
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Shulman, Jeffrey D.
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Stern, Louis W.
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Kellogg on marketing
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
13
Journal of marketing
11
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
11
Marketing Science
9
Journal of consumer research : JCR ; an interdisciplinary bimonthly
8
Foundations and trends in marketing : FTMKT
6
Faculty & research / Insead : working paper series
5
Journal of Consumer Research
5
Journal of retailing
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of marketing analytics : JMA
4
Journal of marketing research : JMR
4
Journal of the Academy of Marketing Science
4
Journal of business research : JBR
3
Journal of business-to-business marketing
3
Journal of consumer psychology : the official journal of the Society for Consumer Psychology
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
The journal of personal selling & sales management : JPSSM
3
College of Business working papers
2
Journal of Services Marketing
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Management Science
2
Manufacturing & service operations management : M & SOM
2
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
2
Psychometrika
2
R & D / Institut Eropéen d'Administration des Affaires ; Corporate Renewal Initiative : working papers
2
Review of marketing research
2
The journal of services marketing
2
Working Papers / College of Business, University of Illinois at Urbana-Champaign
2
Boletín de estudios económicos
1
Brand management ; Vol. 1
1
Business horizons
1
Business strategy review
1
Economics and management of networks : franchising, strategic alliances, and cooperatives ; with 81 tables
1
Emerald insight
1
European Journal of Marketing
1
European Journal of Operational Research
1
European journal of marketing
1
European journal of operational research : EJOR
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ECONIS (ZBW)
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1
Marketing channel design and management
Coughlan, Anne T.
- In:
Kellogg on marketing
,
(pp. 232-257)
.
2010
Persistent link: https://www.econbiz.de/10008664279
Saved in:
2
Quantitative marketing research
Iacobucci, Dawn
- In:
Kellogg on marketing
,
(pp. 195-211)
.
2001
Persistent link: https://www.econbiz.de/10001612984
Saved in:
3
Services marketing and customer service
Iacobucci, Dawn
- In:
Kellogg on marketing
,
(pp. 320-329)
.
2001
Persistent link: https://www.econbiz.de/10001612995
Saved in:
4
Creating superior value by managing the marketing-operations management interface
Coughlan, Anne T.
;
Shulman, Jeffrey D.
- In:
Kellogg on marketing
,
(pp. 393-408)
.
2010
Persistent link: https://www.econbiz.de/10008664270
Saved in:
5
Marketing channel design and management
Coughlan, Anne T.
;
Stern, Louis W.
- In:
Kellogg on marketing
,
(pp. 247-269)
.
2001
Persistent link: https://www.econbiz.de/10001612987
Saved in:
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