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Legends in consumer behavior
Journal of Consumer Research
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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International journal of advertising : the quarterly review of marketing communications
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Transformative consumer research for personal and collective well-being
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Handbook of consumer psychology
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Handbook of qualitative research methods in marketing
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Routledge studies in interpretive marketing research
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The why of consumption : contemporary perspectives on consumer motives, goals and desires
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The fourth P: advertising and personal selling
Jacoby, Jacob
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Solomon, Michael R.
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Mick, David Glen
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2015
Persistent link: https://www.econbiz.de/10011444692
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