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~language:"deu"
~person:"Kirchgeorg, Manfred"
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Kirchgeorg, Manfred
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Management von Kundenbeziehungen : Perspektiven - Analysen - Strategien - Instrumente : Manfred Bruhn zum 60. Geburtstag
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Marketing : Grundlagen marktorientierter Unternehmensführung : Konzepte - Instrumente - Praxisbeispiele
Meffert, Heribert
;
Burmann, Christoph
;
Kirchgeorg, Manfred
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2019
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13., überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10011906322
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