The important determinants that have influence on travellers to choosing a particular airline are analysed. Data from primary and secondary sources have been used for this paper. A field survey was conducted for primary data in which a sample of 45 respondents was interviewed.

The ability to manage knowledge has become increasingly important in today’s knowledge economy. Knowledge is considered a valuable commodity, embedded in products and in the tacit knowledge of highly mobile individual employees. Knowledge management (KM) represents a deliberate and systematic...