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Using AI to enhance business operations
Tarafdar, Monideepa; Beath, Cynthia Mathis; Ross, Jeanne W. - In: MIT sloan management review 60 (2019) 4, pp. 37-44
Persistent link: https://www.econbiz.de/10012039642
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Creating digital offerings customers will buy
Ross, Jeanne W.; Beath, Cynthia Mathis; Mocker, Martin - In: MIT sloan management review 61 (2019) 1, pp. 64-69
Persistent link: https://www.econbiz.de/10012107502
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How to develop a great digital strategy
Ross, Janne W.; Sebastian, Ina M.; Beath, Cynthia Mathis - In: MIT sloan management review 58 (2017) 2, pp. 7-9
Persistent link: https://www.econbiz.de/10011628513
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INFORMATION TECHNOLOGY - Beyond the Business Case: New Approaches to IT Investment - As IT becomes more closely tied to business objectives, successful investment must consider two...
Ross, Jeanne W.; Beath, Cynthia M. - In: MIT sloan management review 43 (2002) 2, pp. 51-59
Persistent link: https://www.econbiz.de/10006269399
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Developing innovative solutions through internal crowdsourcing
Malhotra, Arvind; Majchrzak, Ann; Kesebi, Lâle; … - In: MIT sloan management review 58 (2017) 4, pp. 73-79
Persistent link: https://www.econbiz.de/10011709743
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AGENDA - Four Keys to Managing Emergence - In volatile and uncertain environments, managers must encourage and enable the spurts of participatory innovation that lead to emergent p...
Majchrzak, Ann; Logan, Dave; McCurdy, Ron; Kirchmer, Mathias - In: MIT sloan management review 47 (2006) 2, pp. 14-18
Persistent link: https://www.econbiz.de/10006228682