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The compliant customer
Kasabov, Edward - In: MIT sloan management review 51 (2009/10) 3, pp. 19-20
Persistent link: https://www.econbiz.de/10009517014
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CUSTOMER SATISFACTION? TRY CUSTOMER COMPLIANCE - Customer-centricity may sound like a good idea. But a new breed of companies instead focuses on getting the customer to comply with...
Kasabov, Edward - In: MIT sloan management review 51 (2010) 3, pp. 18-21
Persistent link: https://www.econbiz.de/10008403009