Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"MIT sloan management review"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Targeted Advertising as an Imp...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Shin, Jiwoong
1
Sudhir, K.
1
Published in...
All
MIT sloan management review
Management science : journal of the Institute for Operations Research and the Management Sciences
10
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
10
Cowles Foundation Discussion Paper
3
Journal of marketing
3
Journal of marketing research : JMR
3
Marketing Science
3
Marketing science
3
Cowles Foundation discussion paper
2
Management Science
2
Quantitative marketing and economics : QME
2
Cowles Foundation Discussion Papers
1
Despotakis, S., & Yu, J. (2022). Multidimensional Targeting and Consumer Response. at Management Science
1
From Little's law to marketing science : essays in honor of John D.C. Little
1
Journal of marketing research
1
Ke, T. T., Shin, J., & Yu, J. (2022). A theory of brand positioning: product-portfolio view. at Marketing Science
1
Marketing Letters
1
Quantitative Marketing and Economics
1
Shin, J., & Yu, J. (2021). Targeted advertising and consumer inference. Marketing Science
1
The RAND Journal of Economics
1
The Rand journal of economics
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Should you punish or reward current customers?
Shin, Jiwoong
;
Sudhir, K.
- In:
MIT sloan management review
55
(
2013/14
)
1
,
pp. 59-64
Persistent link: https://www.econbiz.de/10010199707
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
