Adriana, Grigorescu; Maria-Magdalena, Lupu - In: Ovidius University Annals, Economic Sciences Series XIV (2014) 1, pp. 470-475
Along with the appearance of the informational technology, social networks and online shops, communication has received … a new meaning, a new aspect and a new set of rules. It seems that the act of communication has completely moved on the … offers interactive communication with instant feedback from the consumers when they shop on line. Such knowledge is essential …