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Tests for causality and rationality in the coffee futures market were carried out using data from the New York Market. Tests of causality indicated that futures prices strongly influence variations in spot price eight weeks or more to maturity. However, beginning seven weeks to maturity there...
Persistent link: https://www.econbiz.de/10005836401
Article deals with matters of quantitative methods of creating the optimal range for a small manufacturing enterprise. The classical approach to the formation of an optimal production program based on mathematical methods for linear programming is viewed through the prism of consumer...
Persistent link: https://www.econbiz.de/10008587488
Article on the impact of the crisis in the global economy on marketing strategy in Russia. The author substantiates the …
Persistent link: https://www.econbiz.de/10011199842
MARKETING or MARKETING STRATEGY and its evolution through the years. …
Persistent link: https://www.econbiz.de/10011112475
similar results with business experiments as with traditional market research methods. The strategy can be more precise …
Persistent link: https://www.econbiz.de/10011259516
had to adapt to their customers ´preferences and needs, which according to Ang, Leong & Kotler (2000) change in times of … changes in the behavior and preferences of their customers, so they implemented some marketing strategies during the crisis …
Persistent link: https://www.econbiz.de/10008506910
Abstract Current social and economic environment is in continuous change and transformation and adaptation to existing conditions are favourable, a painful adjustment to reflect loss of comparative advantage, particularly important for some communities. Global disruption which affected the whole...
Persistent link: https://www.econbiz.de/10008549636
a destination branding strategy, could be a driving force to improve their strategic positioning, competitiveness, image …
Persistent link: https://www.econbiz.de/10011110093
industrial suppliers interact with these well-known brands and what marketing strategy they are implementing. Several interviews …
Persistent link: https://www.econbiz.de/10011110309
In the last few years, both companies and financial institutions have greatly expanded the sphere and the content of the financial communication in order to meet the increasingly demanding audience and the higher legal requirements. The international financial crisis has increased the market's...
Persistent link: https://www.econbiz.de/10011258191