This book shows the most recent topics in economic consumer theory. Also the book shows a review of econometric test of some topics in estimation of microeconometric models.

The State of Sustainable Coffee provides the first comprehensive overview of the market conditions facing, organic, fair trade and shade grown or eco-friendly coffees (termed 'sustainable' coffees). It outlines the volumes, trends, distribution channels, major players, and price premiums in 12...

The Goodwill Model of the Competitive Market Allowing for Trust and Creating Jobs Consumers often cannot judge the quality of goods and services at the time of the purchase decision. The goodwill model explains how the market participants deal with this problem. It makes a distinction between...

An upstream supplier that is constrained both by downstream competition and the threat of demand-side substitution faces a tradeoff between maximizing joint-profit and extracting surplus. Although joint-profit maximization calls for relatively high marginal wholesale prices in order to dampen...

The concept of inflation perceived by consumers came in the recent debate on inflation since it may affect consumer behaviour even if the perception was completely wrong. A misperception of inflation occurs particularly when households tend to label incorrectly inflation what really is a...