The Italian cultural industry is now marching on an innovative supply chain, whose main pattern consists in a new utility perception and consumption behaviours on the demand side and a strong vocation to invest in communication and public relations on the supply side. The content of this paper...

After years of euphoric dissoluteness, art system faces today a state of uneasiness and insecurity, which is caused by acceptance of a compromise between autonomy of human creativity and economic materiality. As a result, its critic role get lost. Moreover, art system risks to become an alien...