In the literature on firm strategy and product differentiation, consumer price-quality trade-offs are sometimes represented using consumer “value maps”. These involve the geometric representation of indifferent price and quality combinations as points along curves that are concave to the...

Following the outbreak of global economic crisis, firms have had to realize that competitive advantage is one of the tools to ensure their long-term success in the market and that it also helps to eliminate the impacts of such crisis. Enterprises are, as a result of crisis, forced to find new...

Seen first as an art, " dell'arte della scrittura venezziana " as he called Luke Paciolo accounting became in turn a technique , a science , a language formalized a social game and, more recently , a techno- science. Long preserved and still used the phrase " art of manipulating figures " which...

The current period is one full of unforeseen changes. A major problem for most Slovak businesses, as well as foreign companies finding themselves in a difficult and turbulent business environment, is the difficulty to find good quality employees. Even after they found them, it is difficult to...

The paper aims at emphasizing the importance of business ethics in long term competitive advantage. Ethics is the basis for human relationships. It is reflected in the quality of our relationships and all members of our society must understand the importance of ethics as it is the basis of a...

Nations and regions find themselves in a constant competition for attracting direct foreign investments, the most important producers, specialized work force, the best researchers etc. From this point of view the former communist countries could be in an unfavorably situation because they just...

The business model is a managerial tool to understand the logic of a company. Business model tells how a company creates values for customers, what are these values, and identifies how it is compensated for values provided. Business model consist of several blocks. These blocks are built by...

Considering the deep transformations that the banking sector has been experiencing in recent years at a competitive level, this research focuses on identifying the determinants of competitiveness and the variables affecting the same, regarding the level of resources, capabilities and...