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Drivers of technological novelty and superior customer-need fulfillment in new product development ; Report No. 04-117
Wuyts, Stefan; Dutta, Shantanu - In: MSI reports : working paper series (2004) 4, pp. 3-25
Persistent link: https://www.econbiz.de/10002707886
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Drivers of technological novelty and superior customer-need fulfillment in new product development ; Report No. 04-117
Wuyts, Stefan; Dutta, Shantanu - In: MSI reports : working paper series (2004) 4, pp. 3-25
Persistent link: https://www.econbiz.de/10009893428
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Dancing with a giant : the effect of Wal-Mart's entry into the United Kingdom on the stock prices of European retailers
Gielens, Katrijn; Van de Gucht, Linda M.; Steenkamp, … - In: MSI reports : working paper series (2007) 2, pp. 3-23
Persistent link: https://www.econbiz.de/10003605638
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What drives new product success? : An investigation across product and countries ; Report No. 04-108
Gielens, Katrijn; Steenkamp, Jan-Benedict E. M. - In: MSI reports : working paper series (2004) 2, pp. 25-49
Persistent link: https://www.econbiz.de/10002521422
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What drives new product success? : An investigation across product and countries ; Report No. 04-108
Gielens, Katrijn; Steenkamp, Jan-Benedict E. M. - In: MSI reports : working paper series (2004) 2, pp. 25-49
Persistent link: https://www.econbiz.de/10009893416
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Dancing with a giant : the effect of Wal-Mart's entry into the United Kingdom on the stock prices of European retailers
Gielens, Katrijn; Van de Gucht, Linda M.; Steenkamp, … - In: MSI reports : working paper series (2007) 2, pp. 3-23
Persistent link: https://www.econbiz.de/10009893490