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account of the use of computers to search CD‐ROM, online and the Internet to find information.  …
Persistent link: https://www.econbiz.de/10014934893
Computerised marketing information systems have been discussed in the marketing and information systems literature for some time. Looks at the extent to which they have been implemented in the UK and concludes that they are still in their infancy. A schema for a marketing information system is...
Persistent link: https://www.econbiz.de/10014933482
‐restaurant smoking. Qualitative research methods were used to capture the holistic and meaningful characteristics of real‐life events …
Persistent link: https://www.econbiz.de/10014932224
The point of departure for this article is a newly established international research project focusing on industrial … evolved and had to be modified and adapted to each other. In this case, the usual research design development process presents …
Persistent link: https://www.econbiz.de/10014932242
Looks at the changes in management science methodology brought about by other fields of knowledge and how this has influenced the views of researchers. Draws the main lessons to be learned from this and thus paves the way for direct observation. Develops a set of prerequisites for in‐company...
Persistent link: https://www.econbiz.de/10014932267
in management research as well as practitioners who want an easy‐to‐understand template against which to evaluate their …
Persistent link: https://www.econbiz.de/10014932495
The present paper seeks to understand the influence of great works through the relationship between theoretical and empirical publications. The authors examined three samples of articles published in the Academy of Management Review and used the grounded theory approach of qualitative analysis...
Persistent link: https://www.econbiz.de/10014932525
of increasing the use of research evidence to provide a basis for management decision making, in both the private and … recent empirical research evidence that provides insights into the characteristics, practice and mechanisms of successful … research utilisation strategies. This study aimed to explore how research evidence was successfully disseminated and how the …
Persistent link: https://www.econbiz.de/10014932578
Purpose – Has the objective of examining why the focus given to leadership should be severely curtailed in research and … consistently attainable. Education and research should firmly alter its focus to concentrate on empowerment, a concept that has … organization. Originality/value – This paper calls for a radical shift in our thinking about leadership research and teaching. Its …
Persistent link: https://www.econbiz.de/10014932602
evidence or “proof” of specific and universal managerial truths. The products of this research are published via a machine … commerce of “new” management ideas, and that practising managers have little or no interest in academic research. Based on 20 … be taken seriously by managers. Research limitations/implications – The article proposes the need for a more applied and …
Persistent link: https://www.econbiz.de/10014932681