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Sequential Testing in Product Development
Thomke, Stefan; Bell, David E. - In: Management Science 47 (2001) 2, pp. 308-323
A fundamental problem in managing product development is the optimal timing, frequency, and fidelity of sequential testing activities that are carried out to evaluate novel product concepts and designs. In this paper, we develop a mathematical model that treats testing as an activity that...
Persistent link: https://www.econbiz.de/10009214016
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Product Differentiation and Commonality in Design: Balancing Revenue and Cost Drivers
Desai, Preyas; Kekre, Sunder; Radhakrishnan, Suresh; … - In: Management Science 47 (2001) 1, pp. 37-51
Product design decisions substantially affect the cost and revenue drivers. A design configuration with commonality can … lower manufacturing cost. However, such a design may hinder the ability to extract price premiums through product … differentiation. We explicitly investigate the marketing-manufacturing trade-off and derive analytical implications for three possible …
Persistent link: https://www.econbiz.de/10009214470
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An Experimental Investigation into the Efficacy of Visual Interactive Simulation
Bell, Peter C.; O'Keefe, Robert M. - In: Management Science 41 (1995) 6, pp. 1018-1038
a mining operation in order to investigate the efficacy of VIS to model experimentation. Subjects were provided with a … experimentation but performed well compared to solutions they provided prior to use of the model. Use of the animated display was not …
Persistent link: https://www.econbiz.de/10009209363
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Experimentation and Optimal Output Decisions: The Cooperative Versus the Entrepreneurial Firm
Thompson, Patrick; Horowitz, Ira - In: Management Science 39 (1993) 1, pp. 46-53
This paper studies and contrasts the experimental inclinations of entrepreneurial and cooperative firms supplying a perishable good under uncertain demand, when larger stocks might yield additional information about the demand-generating process. While these firms might react differently, and in...
Persistent link: https://www.econbiz.de/10009214285
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Behind the Learning Curve: Linking Learning Activities to Waste Reduction
Lapré, Michael A.; Mukherjee, Amit Shankar; … - In: Management Science 46 (2000) 5, pp. 597-611
This exploratory research on a decade of Total Quality Management in one factory opens up the black box of the learning curve. Based on the organizational learning literature, we derive a quality learning curve that links different types of learning in quality improvement projects to the...
Persistent link: https://www.econbiz.de/10009203877
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Experimentation in Financial Markets
Massa, Massimo; Simonov, Andrei - In: Management Science 55 (2009) 8, pp. 1377-1390
strategic experimentation. The results show how the information generated in the process of interdealer trading affects the …
Persistent link: https://www.econbiz.de/10009208432
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Strategy Selection and Performance Measurement Choice When Profit Drivers Are Uncertain
Dye, Ronald A. - In: Management Science 50 (2004) 12, pp. 1624-1637
This paper studies a manager's attempt to maximize his firm's discounted expected profits by choosing what strategic actions to select and what performance measurement system to employ in a setting where the manager is uncertain about what variables ÜdriveÝ the firm's profits, the firm's...
Persistent link: https://www.econbiz.de/10009208939
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Learning, Experimentation, and the Optimal Output Decisions of a Competitive Firm
Harpaz, Giora; Lee, Wayne Y.; Winkler, Robert L. - In: Management Science 28 (1982) 6, pp. 589-603
is shown that through output experimentation, the experimenting firm will select a non-myopic sequential policy and will … tend to overproduce. The exact magnitude of the overproduction and the economic value of experimentation are contingent …
Persistent link: https://www.econbiz.de/10009198184
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Consistency Judgments, Embeddedness, and Relationship Outcomes in Interorganizational Networks
Vinhas, Alberto Sa; Heide, Jan B.; Jap, Sandy D. - In: Management Science 58 (2012) 5, pp. 996-1011
Past research has shown how outcomes in interorganizational relationships are influenced by the characteristics of the individual relationship in question. Focusing on relationships between suppliers and their organizational buyers, we augment this perspective by positing that relationship...
Persistent link: https://www.econbiz.de/10010990542
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On Evaluation Costs in Strategic Factor Markets: The Implications for Competition and Organizational Design
Ross, David Gaddis - In: Management Science 58 (2012) 4, pp. 791-804
This paper uses a formal model to study how evaluation costs affect competition for resources in strategic factor markets. It finds that relative scarcity may not always benefit resource sellers. Rather, when competition among resource investors passes a certain threshold intensity,...
Persistent link: https://www.econbiz.de/10010990549