Smith, James E.; Nau, Robert F. - In: Management Science 41 (1995) 5, pp. 795-816
-rate analysis, option pricing analysis, and decision analysis, focusing on the last two. We show that, in contrast to some of the … claims made in the "real options" literature, when both option pricing and decision analysis methods are correctly applied …, they must give consistent results. We also explore ways in which option pricing and decision analysis methods can be …