Murillo Rodríguez, Carlos; Wise, Jorge A.; Martinez, … - In: Management decision : MD 51 (2013) 8, pp. 1643-1663
Mexican exporting firms' capacity to adapt through product design, technology management, manufacturing processes, and … cooperative relationships impacts their innovation and market expansion-adaptation capabilities. Nurturing an entrepreneurship … orientation is critical to build flexibility, transfer innovation to markets, and drive export performance. Ultimately …