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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~subject:"Consumer behaviour"
~subject:"Social web"
~subject:"Theory"
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Consumer behaviour
Social web
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Konsumentenverhalten
333
Theorie
81
Preismanagement
73
Pricing strategy
73
Online retailing
43
Online-Handel
43
Experiment
41
Internet marketing
32
Online-Marketing
32
Einzelhandel
31
Markenartikel
31
Retail trade
31
Game theory
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18
Präferenztheorie
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Theory of preferences
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Information behaviour
17
Informationsverhalten
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Advertising
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Search theory
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Suchtheorie
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346
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347
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English
347
Author
All
Ghose, Anindya
6
Girotra, Karan
5
Hosanagar, Kartik
5
Netessine, Serguei
5
Simchi-Levi, David
5
Su, Xuanming
5
Vulcano, Gustavo
5
Amaldoss, Wilfred
4
Dukes, Anthony
4
Guo, Liang
4
Lee, Dokyun
4
Allon, Gad
3
Bassamboo, Achal
3
Belavina, Elena
3
Cachon, Gérard
3
Chintagunta, Pradeep K.
3
Choe, Chongwoo
3
Cui, Shiliang
3
Gao, Fei
3
Li, Beibei
3
Milkman, Katherine L.
3
Ofek, Elie
3
Raju, Jagmohan Singh
3
Sahin, Ozge
3
Smith, Michael D.
3
Sudhir, K.
3
Swinney, Robert
3
Van Ryzin, Garrett
3
Villas-Boas, J. Miguel
3
Wilbur, Kenneth C.
3
Zhang, Fuqiang
3
Acland, Dan
2
Agarwal, Sumit
2
Agrawal, Vishal V.
2
Aviv, Yossi
2
Baucells, Manel
2
Bazerman, Max H.
2
Bemmaor, Albert C.
2
Bronnenberg, Bart J.
2
Buell, Ryan W.
2
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Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of business research : JBR
1,992
Journal of retailing and consumer services
1,933
International journal of consumer studies
761
International journal of hospitality management
724
Psychology & marketing
659
Journal of consumer research : JCR ; an interdisciplinary bimonthly
582
NBER working paper series
525
Working paper / National Bureau of Economic Research, Inc.
446
The journal of product & brand management
398
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
389
European Journal of Marketing
365
Journal of Consumer Marketing
365
The journal of brand management : an international journal
365
European journal of marketing : EJM
349
Journal of marketing research : JMR
344
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of international consumer marketing
321
Journal of travel and tourism marketing
320
Journal of retailing
319
Journal of marketing management : MM
309
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
306
Tourism management : research, policies, practice
303
Journal of marketing communications
302
SpringerLink / Bücher
302
Cogent business & management
298
Journal of marketing
296
Marketing letters : a journal of research in marketing
293
International journal of retail & distribution management
292
The international review of retail, distribution and consumer research
292
Journal of fashion marketing and management
289
Journal of the Academy of Marketing Science
286
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
279
Marketing intelligence & planning
278
Technological forecasting & social change : an international journal
267
Young consumers : insight and ideas for responsible marketers
267
International journal of contemporary hospitality management
262
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ECONIS (ZBW)
347
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1
Are store-
brand
buyers store loyal? : an empirical investigation
Hansen, Karsten T.
;
Singh, Vishal
- In:
Management science : journal of the Institute for …
54
(
2008
)
10
,
pp. 1828-1834
Persistent link: https://www.econbiz.de/10003776089
Saved in:
2
Markdown or everyday low price? : the role of behavioral motives
Özer, Özalp
;
Zheng, Yanchong
- In:
Management science : journal of the Institute for …
62
(
2016
)
2
,
pp. 326-346
Persistent link: https://www.econbiz.de/10011446184
Saved in:
3
Price-matching guarantees with endogenous consumer search
Jiang, Juncai
;
Kumar, Nanda
;
Ratchford, Brian Thomas
- In:
Management science : journal of the Institute for …
63
(
2017
)
10
,
pp. 3489-3513
Persistent link: https://www.econbiz.de/10011760520
Saved in:
4
The value of fast
fashion
: quick response, enhanced design, and strategic consumer behavior
Cachon, Gérard
;
Swinney, Robert
- In:
Management science : journal of the Institute for …
57
(
2011
)
4
,
pp. 778-795
Persistent link: https://www.econbiz.de/10009012163
Saved in:
5
Do store brands aid store loyalty?
Seenivasan, Satheesh
;
Sudhir, K.
;
Talukdar, Debabrata
- In:
Management science : journal of the Institute for …
62
(
2016
)
3
,
pp. 802-816
Persistent link: https://www.econbiz.de/10011453561
Saved in:
6
How point-of-sale marketing mix impacts national-
brand
purchase shares
Hwang, Minha
;
Thomadsen, Raphael
- In:
Management science : journal of the Institute for …
62
(
2016
)
2
,
pp. 571-590
Persistent link: https://www.econbiz.de/10011446258
Saved in:
7
Estimating loyalty and switching with an application to the automobile market
McCarthy, Patrick S.
(
contributor
)
- In:
Management science : journal of the Institute for …
38
(
1992
)
10
,
pp. 1371-1393
Persistent link: https://www.econbiz.de/10001133858
Saved in:
8
Modeling multiattribute utility, risk, and belief dynamics for new consumer durable
brand
choice
Roberts, John H.
- In:
Management science : journal of the Institute for …
34
(
1988
)
2
,
pp. 167-185
Persistent link: https://www.econbiz.de/10001057279
Saved in:
9
Only the ugly face? : a theoretical model of
brand
dilution
Bacchiega, Emanuele
;
Colucci, Mariachiara
;
Denicolò, …
- In:
Management science : journal of the Institute for …
70
(
2024
)
5
,
pp. 3182-3199
Persistent link: https://www.econbiz.de/10014551119
Saved in:
10
Why markdown as a pricing modality?
Adida, Elodie
;
Özer, Özalp
- In:
Management science : journal of the Institute for …
65
(
2019
)
5
,
pp. 2161-2178
Persistent link: https://www.econbiz.de/10012039743
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