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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
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Brand switching and mathematical programming in market expansion
Hartung, Philip H.
;
Fisher, James L.
- In:
Management science : journal of the Institute for …
11
(
1965
)
10
,
pp. B-231-B-243
Persistent link: https://www.econbiz.de/10002829955
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