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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
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Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of retailing
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AMS review : official publication of the Academy of Marketing Science
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8
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Legends in marketing
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Does marketing need reform? : fresh perspectives on the future
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Journal of economic psychology : research in economic psychology and behavioral economics
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Legends in marketing series
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Management Science
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Marketing management : a quarterly business management publication of the American Marketing Association
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Marketing-mix strategies - distribution strategy and pricing strategy
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New directions in behavioral pricing research
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Optimal bundling : marketing strategies for improving economic performance ; with 48 tables
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The information content of prices : a preliminary model for estimating buyer response
Monroe, Kent B.
- In:
Management science : journal of the Institute for …
17
(
1971
)
8
,
pp. B519-B532
Persistent link: https://www.econbiz.de/10002507637
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