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The Hot–Cold Decision Triangle: A framework for healthier choices
Yang, Haiyang; Carmon, Ziv; Kahn, Barbara; Malani, Anup; … - In: Marketing Letters 23 (2012) 2, pp. 457-472
Persistent link: https://www.econbiz.de/10010867886
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Choice under restrictions
Botti, Simona; Broniarczyk, Susan; Häubl, Gerald; Hill, Ron - In: Marketing Letters 19 (2008) 3, pp. 183-199
Persistent link: https://www.econbiz.de/10005716533
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Beyond nudges: Tools of a choice architecture
Johnson, Eric; Shu, Suzanne; Dellaert, Benedict; Fox, Craig - In: Marketing Letters 23 (2012) 2, pp. 487-504
Persistent link: https://www.econbiz.de/10010989732