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Brand equity in higher education
Mourad, Maha; Ennew, Christine T.; Kortam, Wael - In: Marketing intelligence & planning 29 (2011) 4, pp. 403-420
Persistent link: https://www.econbiz.de/10009384854
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International Journal of Bank Marketing
Ennew, Christine T.; Devlin, James F. - In: Marketing intelligence & planning 11 (1993) 6, pp. 8-10
Persistent link: https://www.econbiz.de/10007015421
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Weapons of mass instruction? The rhetoric and reality of online learning
Ennew, Christine T.; Fernandez-Young, Anita - In: Marketing intelligence & planning 24 (2006) 2, pp. 148-157
Persistent link: https://www.econbiz.de/10006955226
Cover Image
Brand equity in higher education
Mourad, Maha; Ennew, Christine; Kortam, Wael - In: Marketing intelligence & planning 29 (2011) 4, pp. 403-421
Persistent link: https://www.econbiz.de/10009164521