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Working paper / Department of Commerce, College of Business, Massey University
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The role of interaction quality and switching costs in premium banking services
Laksamana, Patria
;
Wong, David
;
Kingshott, Russel P. J.
; …
- In:
Marketing intelligence & planning
31
(
2013
)
3
,
pp. 229-249
Persistent link: https://www.econbiz.de/10009760664
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