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Marketing intelligence & planning
Management Decision
12
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25 years of economic theory : retrospect and prospect : papers delivered at the 25th anniversary of the Faculty of Economics of the University of Groningen, the Netherlands
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Realizing the Benefits of a Marketing Intelligentsia
Bruce, Bev
;
Jordan, Tracy
;
Wills, Gordon
- In:
Marketing intelligence & planning
12
(
1994
)
6
,
pp. 21-34
Persistent link: https://www.econbiz.de/10007010657
Saved in:
2
learning in Marketing Clubland
Wills, Gordon
;
Wills, Julian
- In:
Marketing intelligence & planning
11
(
1993
)
11
,
pp. 31-46
Persistent link: https://www.econbiz.de/10007015353
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