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Viewpoint reply
Cox, David - In: Marketing intelligence & planning 27 (2009) 3, pp. 308-309
Persistent link: https://www.econbiz.de/10009526370
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Global text project : new horizons in textbook marketing ; viewpoint
Pitt, Leyland F.; Nel, Deon; Heerden, Gené van; Chan, … - In: Marketing intelligence & planning 27 (2009) 3, pp. 297-307
Persistent link: https://www.econbiz.de/10009526373
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E-Marketing Ireland : cashing in on green dots
Halvorson, Wade; Bal, Anjali; Pitt, Leyland F.; Parent, … - In: Marketing intelligence & planning 30 (2012) 6, pp. 625-633
Persistent link: https://www.econbiz.de/10009671130
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Global text project: new horizons in textbook marketing
Pitt, Leyland F.; Nel, Deon; Heerden, Gene van; Chan, … - In: Marketing intelligence & planning 27 (2009) 3, pp. 297-309
Persistent link: https://www.econbiz.de/10008250460
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Global text project: new horizons in textbook marketing
Pitt, Leyland F.; Nel, Deon; Heerden, Gene van; Chan, … - In: Marketing intelligence & planning 27 (2009) 2-3, pp. 297-309
Persistent link: https://www.econbiz.de/10008325869
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Analysing competitors' online persuasive themes with text mining
Leong, Elaine K.F.; Ewing, Michael T.; Pitt, Leyland F. - In: Marketing intelligence & planning 22 (2004) 2-3, pp. 187-200
Persistent link: https://www.econbiz.de/10006963563
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Analysing competitors' online persuasive themes with text mining
Leong, Elaine K.F.; Ewing, Michael T.; Pitt, Leyland F. - In: Marketing intelligence & planning 22 (2004) 2, pp. 187-200
Persistent link: https://www.econbiz.de/10006964343