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~isPartOf:"Marketing letters : a journal of research in marketing"
~person:"Griffin, Abbie"
~person:"Gurtner, Sebastian"
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Marketing letters : a journal of research in marketing
The journal of product innovation management : an international publication of the Product Development & Management Association
4
Technological forecasting & social change : an international journal
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of technology marketing : IJTMkt
2
Journal of business research : JBR
2
Long range planning : LRP ; international journal of strategic management
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International journal of entrepreneurial venturing : IJEV
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Research technology management : RTM
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ECONIS (ZBW)
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Marketing’s roles in
innovation
in business-to-business firms : status, issues, and research agenda
Griffin, Abbie
;
Josephson, Brett W.
;
Lilien, Gary L.
; …
- In:
Marketing letters : a journal of research in marketing
24
(
2013
)
4
,
pp. 323-337
Persistent link: https://www.econbiz.de/10010207200
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