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~isPartOf:"Marketing letters : a journal of research in marketing"
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The past, present, and future of innovation research
Lee, Byung Cheol
;
Moorman, Christine
;
Moreau, C. Page
; …
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
2/3
,
pp. 187-198
Persistent link: https://www.econbiz.de/10012301445
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